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The chocolate residue found in an ancient Maya pot suggests that Maya were drinking chocolate 2,600 years ago, the earliest record of cacao use. The Aztecs associated chocolate with Xochiquetzal, the goddess of fertility. In the New World, chocolate was consumed in a bitter and spicy drink called xocoatl, often seasoned with vanilla, chile pepper, achiote (which we know today as annatto) and pimento. Xocoatl was believed to fight fatigue, a belief that is probably attributable to the theobromine content. Chocolate was an important luxury good throughout pre-Columbian Mesoamerica, and cocoa beans were often used as currency. Other chocolate drinks combined it with such edibles as maize gruel (which acts as an emulsifier) and honey.

The xocolatl was said to be an acquired taste. Jose de Acosta, a Spanish Jesuit missionary who lived in Peru and then Mexico in the later 16th century, wrote of it:

Loathsome to such as are not acquainted with it, having a scum or froth that is very unpleasant to taste. Yet it is a drink very much esteemed among the Indians, where with they feast noble men who pass through their country. The Spaniards, both men and women, that are accustomed to the country, are very greedy of this Chocolaté. They say they make diverse sorts of it, some hot, some cold, and some temperate, and put therein much of that "chili"; yea, they make paste thereof, the which they say is good for the stomach and against the catarrh.

Christopher Columbus brought some cocoa beans to show Ferdinand and Isabella of Spain, but it remained for Hernando de Soto to introduce it to Europe more broadly.

The first recorded shipment of chocolate to the Old World for commercial purposes was in a shipment from Veracruz to Seville in 1585. It was still served as a beverage, but the Europeans added sugar and milk to counteract the natural bitterness and removed the chilli pepper, replacing it with another Mexican indigenous spice, vanilla. Improvements to the taste meant that by the 17th century it was a luxury item among the European nobility.

At the end of the 18th century, the first form of solid chocolate was invented in Turinby Doret. This chocolate was sold in large quantities from 1826 by Pierre Paul Caffarel. In 1819 F. L. Cailler opened the first Swiss chocolate factory. In 1828 Dutchman Conrad J. van Houten patented a method for